Wednesday, August 04, 2004
It All Ads Up
This will be a pretty short entry, considering that I have nothing much to write about that I have not already written (when all I do everyday is laze around watching Transformers and reading my Left Behind novels). Anyway, I have nothing against people who have such blogs, but personally I try not to have standard entries that go "Today I went out with (add name here) to (add name here) to (add random leisurely verb here) annd I found it quite (add adjective here)." If you know what I mean. Again, no offense to people who think they have such blogs. It is, after all, the original purpose of a blog, is it not, to document daily occurences, as a journal would? I just would like to move somewhat away from that superficial nature.
(But usually, I fail terribly at trying to do that.)
Argh typed a lot of miserable depressing stuff but decided not to post it. There is too much sadness around to add to it.
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On Sunday, I was at my grandmother's place, and one of my cousins (who is about 2 years old) was wearing this Spiderman suit thingey - you know, the kind that roadside stalls sell for children. My mother started exclaiming (my mother's pretty wacky sometimes =P), "Where's the Baygon? Where's the Baygon?" I was like, "What, is there a cockroach somewhere?" My mom replied, "Don't you see the huge spider over there?"
Okay, I hear weak laughter in the background. Pretty lame. But would you have it, I happened to find this Baygon advertisement on someone's blog:
Which is pretty funny, you must admit. I really love creative advertising.
On the other hand, noisy advertising at MRT stations is still driving me nuts, although it is many times less annoying than the sadistically ear-piercing Jack Neo movie adverts. I really wish they would stop playing the sound with those advertisements. And I haven't even started with the abominable TV mobile. Ghastly creations.
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If you notice, these days when they publicise certain Chinese albums on television the narrator adds the line "Jue2 Bu4 Gai2 Ban3". Erm I am not exactly sure how to translate that elegantly. But you know that sometimes when sales of a certain album are exceptionally good, they will release "special editions" of the albums which include goodies like posters and postcards and VCDs.
Personally I have always wondered why people who go and buy the albums do not wait for some months until the record company releases these special editions? But of course such mentality is pretty skewed, since if everyone waits for the release of the special edition, the album will have miserable sales and there will be no reason for the record company to release a special edition. Thus an effort to save money becomes a lose-lose situation.
All the same, it is ridiculous when the special editions are released as a gesture of appreciation to the people who buy the albums, but these editions end up really benefiting the people who did not buy the albums in the first place, since they can now get, for the same price, the same album and the additional goodies that come with it. Personally I have doubts about the soundness of the move to release special editions, but I have no concrete results to analyse the phenomenon with.
Apparently people in Singapore have been quick to catch up with the "special edition" trick and now record companies have to state plainly in the advertisements that there will be no special editions, in order to convince the consumer. How laughable.
Anyway I have not bought albums in a long time. I think CDs are a luxury I can live without. The only CD albums I will buy are Ayumi Hamasaki albums. All the rest, I can download mp3s of. Mwahaha I should be shot.
Avaris / 8/04/2004 03:17:00 PM
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